Book Launch Checklist

If you’re planning to publish a book in a year or less, here is a list of items you might want to consider doing prior to your book’s release:

Completed Item Timeline Deadline Notes
Book marketing plan
Website
Blog
Social Media
Newsletter/email list
Research similar books
Author headshots
Schedule your tour/ book launch
Contact key reviewers
Send out ARCs if ready
Write guest posts
Video trailer
Promotion
Website – book page and teasers
Media kit
Write launch day press release & social media posts
Prepare launch day/events pitches/elevator pitch
Send ARCs
Contact more reviewers
Print physical marketing materials and get swag
Release your book trailer
Start the next book
Pre-Order set up
Schedule pre-written social media posts
Confirm blog tour, physical tour, reviews, etc.
Contact additional reviewers
Post teasers and vamp up interest
Ensure all book info and URLs are correct
Send out launch day press release & Newsletter
Add buy now links to your website
Update book/author pages
Book launch party
Post-launch promotion and reviews
Spread appreciation and thanks

 

 

Author Event Plan Checklist:

If you’re planning a physical book/author event, here is a list of items you might want to consider while you plan your event:

BOOK TITLE: AUTHOR:

EVENT LOCATION:

DATE QUERIED:
DATE CONFIRMED:

EVENT DATE:
START TIME:
END TIME:
PROJECTED ATTENDANCE: ROOM CAPACITY:

Site visit for planning purposes
Season/climate concerns (if outside)
Room and location in building confirmed
Keys/codes needed
Technical equipment for event reserved
Furniture for event reserved
Photography
Videography
Program needed during event?
Presentation
Activities
Assistance Required/Wanted
Raffle
Script for event
Activities for engagement
Marketing/Promotion
Poster for event promotion
Media Kit & press release for Book
List of local media/bloggers to engage

 

 

Object Scavenger Hunt:

Must bring back 15/20 of the following items

1 Rock shaped like a heart
2 Egg shaped rock
3 Shell
4 Sand
5 Purple flower
6 Ticket stub
7 Candy wrapper
8 Tennis ball or other used dog toy
9 Yellow leaf
10 Very dirty penny
11 Stamp
12 Check deposit slip
13 Chinese takeout menu
14 Shoelace
15 Paperclip
16 Golf tee
17 Lego
18 Hair tie
19 Cigarette butt
20 Rock shaped like a heart

 

 

Photo Scavenger Hunt:

Must take photos of 20/25 of the following

1 A pregnant lady
2 A baby
3 A dog
4 A terribly dressed person
5 An impeccably dressed person
6 A couple making out
7 Someone giving you a sign (peace/the finger)
8 A classic novel
9 A mannequin
10 On a swing set
11 Someone in a uniform
12 A city bus
13 A sports jersey or hat
14 Someone in scrubs
15 A street musician
16 Phone booth
17 Water fountain
18 A guy in a dress
19 A muscle car
20 An elevator/escalator
21 Someone doing a handstand
22 Your doppelganger
23 Pinball machine or other arcade game
24 Photo booth
25 A convertible

 

Rachel’s Map of Local Favorites in Washington’s Eastside

Deru in Kirkland for their to-go home-cooked delicious foods (like the meatballs)
Skinny D’s Yogurt in Mill Creek for the taro fro-yo
Yoforit Frozen Yogurt in Monroe for the best cookie dough topping cups
The Den Coffee Shop in Bothell for Taro Bubble Tea
Alexa’s Café in Bothell for the best cinnamon roll
Henry’s in Monroe for a late night fresh glazed donut
Denny’s for their cheap breakfast 2/4/6/8 menu items
Tipsy Cow in Woodinville for their chocolate shake
Social Grounds Coffee Company in Bothell for their kale salad (go light on the cranberries)
Ivar’s Salmon House in Seattle for their salmon chowder
Thirsty Hop in Kirkland for their Hop Dogs (chicken sausage with onion and pineapple and arugula was an excellent mix)
Mercury’s Coffee for their white chocolate mocha
Creperie de Paris in Redmond for all the crepes
Burgermaster in Mill Creek for their burgers and fries with a milkshake